7 Must See Blogging Statistics Rules

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 Rule #1 of blogging stats: The only way to know if a human is reading your blog is if they are talking with you.

Given that realization, I look at my stats maybe twice a month, and I'm most interested in seeing what posts folks really liked that month. I used to (maybe 3 years ago) look at every referrer and stats daily, but then I realized that my personal litmus test for my blog's success or failure is comments and other folks' blog posts, and nothing else.
I feel like we've (that means me and you, Dear Reader) have a little community here. When you comment, I am happy because I feel more connected to the conversation as this blog is my 3rd place. I blog to be social, not to have a soapbox. I'm even happier when the comments are better and more substantive than the post itself. I would take half the traffic and twice the comments any day. If you're a "lurker," why not join the conversation?
Anyway, some blogs use their stats as a measuring stick (to measure all sorts of thing) and some keep them secret. I was thinking I should just publish mine occasionally, ...    More...